High Speed Marketing: Can you keep up?
Rick Casta, Valassis Sales Specialists
Online advertising and marketing continues to grow and evolve, making it next to impossible to keep up with what’s out there. Once you think you have a handle on your company’s web site, along comes next generation technologies like email marketing and, most recently, mobile.
During this month’s program, Rick Casta, Sales Specialist with Valassis 1 to 1, offers his personal insights into how businesses small and large can take advantage of what these technologies offer, and not be left behind. Subjects will include:
• What every web site needs to make for a positive customer experience
• Five ways to use email marketing to grow your business
• How mobile marketing will affect the future of your business
About the speaker:
Rick Casta is a Sales Specialist with Valassis 1 to 1, a division of Valassis, a company that offers a wide range of marketing services to consumer packaged goods manufacturers, retailers, technology companies and other customers with operations in the United States, Europe, Mexico and Canada.
Rick has been helping clients with interactive marketing solutions for more than ten years. While working for Clear Channel, Knight Ridder, Cox, and Belo, he has designed online programs for numerous Fortune 500 clients, allowing for integration of traditional media like TV, radio, and print, with email, web, and mobile applications.
Rick Casta, Valassis Sales Specialists
Online advertising and marketing continues to grow and evolve, making it next to impossible to keep up with what’s out there. Once you think you have a handle on your company’s web site, along comes next generation technologies like email marketing and, most recently, mobile.
During this month’s program, Rick Casta, Sales Specialist with Valassis 1 to 1, offers his personal insights into how businesses small and large can take advantage of what these technologies offer, and not be left behind. Subjects will include:
• What every web site needs to make for a positive customer experience
• Five ways to use email marketing to grow your business
• How mobile marketing will affect the future of your business
About the speaker:
Rick Casta is a Sales Specialist with Valassis 1 to 1, a division of Valassis, a company that offers a wide range of marketing services to consumer packaged goods manufacturers, retailers, technology companies and other customers with operations in the United States, Europe, Mexico and Canada.
Rick has been helping clients with interactive marketing solutions for more than ten years. While working for Clear Channel, Knight Ridder, Cox, and Belo, he has designed online programs for numerous Fortune 500 clients, allowing for integration of traditional media like TV, radio, and print, with email, web, and mobile applications.
Photo: Tim Carpenter
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